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Description
Ingredients
Product Details
What it is:
Combining the benefits of Fudge's bestselling Clean Blonde Shampoo, and their new Damage Rewind Shampoo, this unique shampoo tackles unwanted yellow tones and repairs damaged hair.
What it does:
Formulated with neutralising violet pigment and proteins, hydrating guarana and opti-plex, it effectively cleanses, refreshes, strengthens and restores blonde hair back to virgin hair condition. With consistent use, colour is restored and brightened, and hair is left feeling stronger and healthier.
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
Product Recommendations
Frequently Asked Questions
The violet pigments in Fudge Clean Blonde Damage Rewind Shampoo neutralize unwanted yellow and brassy tones in blonde, silver, and highlighted hair. Violet sits opposite yellow on the color wheel, so it deposits cool tones that enhance brightness and restore that fresh, salon-quality blonde look between professional treatments.
Yes, this shampoo is specifically formulated for color-treated blonde and highlighted hair. It's sulfate-free and designed to gently cleanse while protecting color vibrancy. However, as with any new product, perform a patch test first if you have sensitive scalp or known allergies to hair care ingredients.
For best results, use Fudge Clean Blonde Damage Rewind 1-2 times per week, or as needed depending on how quickly brassiness develops in your hair. Daily use is not recommended as violet toning can gradually shift hair tone if overused. Alternate with a regular moisturizing shampoo on other wash days to maintain balance.