Shu Uemura Iconic Eyelash Curler - 1 Pc

The Shu Uemura Iconic Eyelash Curler is the ultimate professional-grade beauty tool, a true cult-favorite adored by celebrities, fashion designers, and top makeup artists worldwide for its exceptional performance. This award-winning curler is renowned for its innovative design, which creates a natural, dramatically lifted, and beautiful curl with ease and ultimate precision. It is carefully engineered with a uniquely curved angle to fit comfortably across all eye shapes, including a wider diameter and flatter curve to better fit Asian eyes, allowing you to reach every single lash from root to tip without painful pinching or creasing.

What truly sets this curler apart is its superior Japanese craftsmanship and meticulously calculated features. It features an upgraded patented hinge with precise engineering that regulates the perfect amount of pressure applied to the lashes, ensuring safety and optimal curl. The unique, new silicone "mushroom" padding provides a protective, stay-put edge, creating a smooth, elongated sweeping curl instead of the harsh crimped look. The ergonomic frame and handles, made of durable steel and silicone rubber, ensure stability and control in every squeeze, making the curling process effortless and effective.

This top-tier tool is a must-have in any makeup routine, giving your lashes volume, lift, and a stunning finish that lasts all day without damaging lashes or eyelids. You simply open the curler, position it near the roots of your clean, dry lashes, and gently squeeze the handles, holding in place for several seconds. Repeating the process in an outward and upward direction will allow you to achieve your desired curl, making your eyes look bolder and perfectly sculpted. Each purchase often includes one spare silicone rubber pad, extending the life of your most essential beauty ally.

This curler is globally recognized as an award-winning, best-selling beauty tool, loved by professionals for its high performance and innovative design that consistently delivers a perfect, long-lasting curl. Its ability to lift, separate, and curl with ease has made it one of the most famous "beauty secrets" of the industry.

The uniquely curved angle and wider diameter are carefully calculated to suit all eye shapes, including fitting Asian eyes better than typical "u" shaped curlers. This ergonomic design ensures you can get close to the lash line to capture every single lash without the painful pinching of the eyelid skin.

It features an upgraded silicone pad in a unique "mushroom" shape that provides improved safety and control for an optimum curl. This soft padding gives an elongated sweeping curl instead of the harsh crimped look, protecting the lashes and creating a natural, beautiful finish.

Made in Japan from high-quality steel and silicone rubber, the curler features a durable, upgraded patented hinge with precise engineering. This construction ensures the curler remains a reliable, long-lasting tool that applies the perfect amount of pressure for a safe and effective curl.



By lifting the lashes from the root, the curler maximizes their natural volume and creates the perfect foundation for mascara application. The resulting, stunning curl makes your eyes look bolder and more open, enhancing your entire eye makeup look.