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Description
Ingredients
Product Details
*This product is intended for professional usage. The customer is responsible for the product application and ensuing results. We advise that customers consult with a professional in order to achieve the desired results.
Paul Brown Hapuna - Hawaiian Keratin Straightening Treatment contains a formaldehyde-free formula that is safe and non-toxic. This Keratin Straightening Treatment is formulated to straighten hair while also leaving it healthier, shinier, silkier, and more manageable. Restores damaged hair.
Paul Brown Hawaii's Hapuna Hawaiian Keratin Straightening Treatment's synergistic formulation is FORMALDEHYDE-FREE, contains no Thio, Sodium Hydroxide, or Aldehyde or other harsh chemicals. We have developed new technology that provides you with the best environmentally safe product for straight hair fashion with complete confidence and superior results.
Advanced polymer and copolymer technology, combined with a unique hydrolyzed keratin rich base delivers optimum results. The special formulation penetrates to the cortex of the hair shaft, gently correcting damaged areas, and restructuring the hair from the inside out. It will transform unruly, frizzy, or curly textures into ultimately manageable, easily stylable, silky smooth, glossy hair. Finally, gentle enough to be used over previously relaxed, color-treated, or highlighted hair, other keratin treatments, and the Japanese Straightening system.
Size: 33 ounce liter size can be used for 8 to 12 applications.
May be used after color services or over any previous chemical hair straightening system.
Product Options Available are as follows:
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
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Frequently Asked Questions
Paul Brown Hapuna contains keratin protein, Hawaiian botanical extracts, and nourishing oils that work together to smooth and strengthen hair. The formula is designed to penetrate the hair shaft, filling in gaps and creating a protective layer. Unlike treatments with harsh chemicals, Hapuna uses naturally-derived keratin to provide smoothing benefits while maintaining hair health and integrity.
Yes, Paul Brown Hapuna is formulated to be gentle enough for color-treated and previously chemically processed hair. The treatment is designed to restore moisture and protein to damaged strands without compromising color vibrancy. We recommend doing a patch test 48 hours before application and consulting with your stylist if your hair has undergone multiple treatments.
Results typically last 8-12 weeks with proper aftercare, depending on hair texture, porosity, and how frequently you wash your hair. To extend the benefits, use sulfate-free shampoo and conditioner, limit heat styling, and avoid chlorinated water. Regular touch-ups can help maintain smoothness and shine between full treatments.