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Description
Ingredients
Product Details
What it is:
Introducing Paul Mitchell Platinum Plus Purple Shampoo, a game-changer in the world of blonde and silver haircare. Created by Paul Mitchell, a renowned name in professional haircare, this innovative purple shampoo is your secret weapon for maintaining vibrant, cool-toned, and brass-free blonde or silver hair.
What it does:
Say goodbye to brassy, yellow, or dull undertones that often plague blonde or silver hair. Our Purple Shampoo uses violet pigments to neutralize and eliminate these unwanted tones, leaving your hair looking refreshed and radiant.
What else you need to know:
Get ready for a dazzling shine boost. This shampoo not only removes brassiness but also enhances the natural luster of your hair, ensuring it looks healthy and stunning.
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
Product Recommendations
Frequently Asked Questions
Paul Mitchell Platinum Plus Purple Shampoo is specifically formulated to neutralize unwanted yellow and brassy tones in blonde, silver, and platinum hair. The purple pigments work to counteract warm undertones, keeping your color looking cooler and more vibrant between salon visits. It's ideal for color-treated blonde hair that tends to develop brassiness over time.
Yes, Paul Mitchell Platinum Plus Purple Shampoo is safe for color-treated blonde and platinum hair. It's specifically designed for this hair type and helps maintain your color investment. However, like all shampoos, it can gradually deposit color with repeated use, so follow recommended usage instructions and consider alternating with a regular shampoo if you notice any over-toning.
For best results, use Paul Mitchell Platinum Plus Purple Shampoo 1-2 times per week, depending on how quickly your hair develops brassiness. Start with once weekly to assess how the product tones your hair. Those with very brassy or yellow hair may use it more frequently, while those with minimal discoloration may use it less often. Alternate with a regular shampoo on other wash days to prevent over-toning.