Alfaparf Revolution Neon Direct Coloring Cream - Electric Red

What it is:
Express your unique style with Alfaparf Revolution Neon Direct Coloring Cream! It’s a semi-permanent hair dye that comes in electrifying neon hues like eccentric pink and shocking green! Its professional-quality formula is designed to give you an even color result from root to tip.

What it does:
When applied directly to clean, pre-lightened, or natural hair, this dye deposits color on top of your strands without any damage.

What else you need to know:
The richness of the color depends on how light your natural hair is before application. Lighten your hair to a pale blonde to get the maximum color payoff. For a UV-reactive tint that’s only visible in the sun, apply the cream to your unbleached natural hair. The color will fade with every wash.