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Description
Ingredients
Product Details
What it is:
- Alterna Caviar Anti-Aging Brightening Blonde Shampoo
- A sulfate-free cleanser that refreshes blonde tones, eliminates brassiness, and protects color.
What it does:
This luxurious cleanser improves the overall appearance of natural or color-treated blonde hair, restoring it to a healthy, youthful state. Infused with Alterna????s Age-Control Complex that includes Caviar Extract, vitamin C, and cytokines for stronger, healthier, younger-looking hair, it is also formulated with Seasilk, Enzymetherapy, and Color Hold with UVA/UVB protection to shield from color fade, daily stresses, and future damage.
What else you need to know:
- Formulated without: parabens, sulfates, synthetic dyes, petrochemicals, phthalates, GMOs, triclosan.
- This product is safe for natural or color treated blondes.
Product Options Available are as follows:
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
Product Recommendations
Frequently Asked Questions
Yes, this shampoo is specifically formulated for color-treated blonde hair. It's sulfate-free and contains caviar extract and silk proteins that help maintain color vibrancy while gently cleansing. The formula is designed to prevent color fading and reduce brassiness, making it ideal for keeping your blonde looking fresh between salon visits.
The shampoo features caviar extract, silk proteins, and seasilk complex as its main active ingredients. Caviar extract provides antioxidants and amino acids that support hair elasticity, while silk proteins add smoothness and shine. The formula is free from sulfates, parabens, and phthalates, making it a cleaner choice for color-treated hair.
Yes, the lightweight formula is suitable for fine and thin hair types. The silk proteins provide smoothness without weighing hair down, while the caviar extract helps strengthen strands. For best results with fine hair, use a quarter-sized amount and focus on the scalp and mid-lengths to avoid heaviness.








