What it is:
Long lasting, high performance permanent hair color in customizable cool blonde shades so you can find the shade that’s true to you. The canister allows for precise measurement and zero wasted color.
What it does:
Allows your hair to live its best life by giving an even, beautiful color root to end with the Equalizer System 2.0. Uses coenzyme and intralipid technology to keep hair healthy, shiny and strong.
What else you need to know:
100% grey coverage in all shades (even you, blondies!). Lasts the test of time with cool protection technology which keeps hair from getting brassy through wash and wear. Shades can be intermixed to give hair color that’s uniquely yours. A truly intelligent hair color line that will give great results every time.