Ships from California
Description
Ingredients
Product Details
What it is:
Try out a daring new hue with Joico Color Intensity Hair Dye! This temporary hair dye comes in intensely vivid colors that are sure to make a statement. Choose from vibrant shades like amethyst purple, ruby red, sapphire blue, and more!
What it does:
This semi-permanent dye works by depositing color molecules on top of the hair. No developer needed! The color will last up to 20 shampoos or more.
What else you need to know:
To get a true-to-color result, apply to pre-lightened hair. The lighter your hair is before coloring, the more vibrant the result will be. Since the color does not penetrate the strands, it is gentler on the hair than other hair dyes. On top of that, it conditions your strands, leaving them shiny and soft after coloring.
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
Product Recommendations
Frequently Asked Questions
Joico COLOR INTENSITY is formulated to be gentle on hair and scalp. However, if you have a particularly sensitive scalp or known allergies to hair dye ingredients, we recommend performing a patch test 24-48 hours before application. Apply a small amount behind your ear or on your inner arm to check for any adverse reactions. If you experience itching, redness, or irritation, discontinue use and consult a dermatologist.
Joico COLOR INTENSITY is a semi-permanent formula designed with color-depositing technology to enhance and refresh hair tone. While the formula includes synthetic colorants necessary for vibrant, long-lasting results, it is formulated without ammonia and without permanent dyes, making it gentler than permanent color options. For a complete ingredient list, please review the product packaging or contact Joico customer service for detailed transparency on specific components.
As a semi-permanent hair color, Joico COLOR INTENSITY typically lasts 24 washes or approximately 4-6 weeks, depending on your hair's porosity and how often you wash. To extend color longevity, use sulfate-free shampoos, rinse with cool water, and minimize heat styling. Color will gradually fade rather than leave a harsh regrowth line, making it ideal for those wanting temporary or experimental color changes.













