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Price:$14.99
Recently Sold 3000+

SKU: red300-09gi

Recently Sold 3000+
09GI (9GI) Hamptons
Shade09GI·(9GI) Hamptons
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105 shades
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Recently Sold 70+
02ABn(2ABn) - Cool Ebony
02M(2M) - Midnight Ash
03A(3A) - Terra Cotta
03G(3G) - Cinnamon
03Nb(3Nb) - Mocha Java
03NW(3NW) - Cocoa Bean
03R(3R) - Roxy Red
03Rb(3Rb) - Mahogany
03V(3V) - Orchid
04ABn(4ABn) - Dark Roast
04CB(4CB) - Clove
04M(4M) - Smoked Cedar
04N(4N) - Chicory
04RV(4RV) - Cabernet
04VRo(4VRo) - Violet Rose
04Wg(4Wg) - Sun Tea
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Description
Ingredients
Product Details

*Customer may receive either product presentation during the packaging update transition.

Transform lackluster locks into high-shine silk with the iconic color glaze trusted by top-tier stylists. Redken Shades EQ isn't just hair dye; it is essentially a glass-like topcoat for your strands that effortlessly balances tone, neutralizes unwanted brass, and refreshes faded color in a single step. Designed with an acidic pH balance, this gentle, liquid demi-permanent gloss mimics the natural pH of healthy hair, sealing down the cuticle to eliminate frizz, boost light reflection, and leave every strand feeling noticeably smoother and softer to the touch.

Formulated completely without ammonia, this formula respects the hair fiber so you can tone, tint, or correct color without the fear of compromising structural integrity or causing harsh lift. The secret lies in its equalizing conditioning technology, which seamlessly blends wheat amino acids into the hair matrix to lock in moisture while depositing dimensional, natural-looking tone. Whether you're cooling down brassy blondes, deepening rich chocolate brunettes, or simply adding a surge of mirror-like luster to virgin hair, it delivers a sheer, translucent wash of color that fades naturally without a stark root re-growth line.

Using this gloss feels like an instant luxury reset for your hair care ritual. The fluid, easy-to-mix texture glides through strands effortlessly, processing rapidly to deliver salon-worthy results right at home or at the bowl. Your hair emerges visibly plumper, velvety to the touch, and drenched in a vibrant, light-catching sheen that turns heads under every light. It’s the ultimate secret weapon for maintaining salon-fresh gloss between permanent color services or indulging in low-commitment color play.

Acidic Liquid Formula: Formulated with a hair-friendly acidic pH to smoothly seal the cuticle, dramatically reducing frizz while delivering an ultra-glossy, light-reflective shine. It works gently without lifting your natural base color, preserving structural hair health.

Ammonia-Free Toning: Completely free of harsh ammonia to ensure a comfortable, odor-free application that won't compromise sensitive or previously processed strands. Enjoy low-commitment, seamless tone adjustment with zero harsh root demarcation as it fades naturally.

Equalizing Conditioning Power: Enriched with nourishing wheat amino acids that lock in critical moisture and fortify damaged fibers during the coloring process. Hair feels instantly softer, silkier, and deeply conditioned from root to tip.

Versatile Color Refreshing: Perfect for neutralizing brassy yellow tones, enriching dull brunettes, blending gray, or simply refreshing existing permanent color between full treatments. The translucent gloss adds rich, multi-dimensional depth rather than flat, opaque coverage.

Professional Speed & Efficiency: Quick-processing liquid glaze mixes seamlessly for rapid, even distribution throughout the hair fiber. Achieve salon-grade, high-shine color tone and correction in just 20 minutes.

*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients

Frequently Bought Together

SleekShop Tint Color Brush-image2
Schwarzkopf BLOND ME Bond PREMIUM LIGHTENER 9+ Levels Lift-image3
Redken Shades EQ Equalizing Conditioning Color Gloss / Processing Solution-image1
  • SleekShop Tint Color Brush

    Price:$2.99
  • Schwarzkopf BLOND ME Bond PREMIUM LIGHTENER 9+ Levels Lift

    Price:$5.00
  • Redken Shades EQ Equalizing Conditioning Color Gloss / Processing Solution

    Price:$13.99

Total$21.98

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Frequently Asked Questions

Is Redken Shades EQ ammonia-free and safe for sensitive scalp?

Yes, Redken Shades EQ is ammonia-free, making it gentler on the scalp compared to permanent hair color. The ammonia-free formula reduces scalp irritation and harsh chemical odor, making it suitable for those with sensitive scalps. However, we recommend performing a patch test 48 hours before application to ensure compatibility with your individual scalp.

How long does Redken Shades EQ demi-permanent color last?

Redken Shades EQ demi-permanent color typically lasts 24 shampoos on average. Results vary based on hair porosity, texture, and how frequently you wash your hair. The conditioning formula helps extend color vibrancy with each wash, and using color-safe shampoo and conditioner can help maintain results longer.

What does 'equalizing conditioning color gloss' mean in Redken Shades EQ?

The 'equalizing' technology in Shades EQ helps balance color deposit across all hair types and porosity levels, ensuring even, consistent color results. The 'conditioning' aspect means the formula contains conditioning agents that help improve hair texture and shine while depositing color. The 'gloss' finish provides a reflective shine and subtle color enhancement.