Rohto Mentholatum Water Lip Tone Up CC SPF 20 PA+++ - Pure Red

Discover the cult-favorite Japanese beauty secret that does it all: the Rohto Mentholatum Water Lip Tone Up CC. This three-in-one powerhouse is a lip balm, a color corrector, and a UV protectant, delivering an effortless MLBB (My Lips But Better) look with its flattering Pure Red tint. The subtle reddish hue is specifically designed to blend seamlessly with your skin tone, using a "Tone Up Pearl" corrective function to instantly mask dullness and provide a rich, healthy flush that brightens your entire complexion.

This is a true care-first formula, packed with a beauty serum blend of high-performing nourishing ingredients. It features rich hydrators like Jojoba Seed Oil and Olive Fruit Oil to deeply moisturize and maintain your lip’s natural moisture balance, preventing dryness and interfering with the process of dull, aging skin. Furthermore, the formula includes a vitamin complex—featuring Vitamin E and its derivatives—which works to nourish the lip skin, helping to improve elasticity and leave your lips feeling instantly soft and plump.

Glide on this lightweight, non-sticky formula for instant dewy shine and essential daily protection. The balm provides essential sun defense with SPF 20 PA++, acting as a necessary shield against harmful UV rays, which helps prevent sun-induced roughness and discoloration. You can apply the stick lightly for a sheer wash of color and moisture or layer it up 2 to 3 times for a more vibrant, deeply flushed look. This multi-functional lip holy grail streamlines your routine, ensuring your pout is always protected, enhanced, and hydrated.

Three-in-One Beauty Powerhouse: This unique Japanese formula combines the moisturizing benefits of a lip balm, the color-correcting properties of a CC cream, and essential UV protection in one easy-to-carry stick. It simplifies your daily routine by providing hydration, correction, and defense all at once.

Tone Up Correction and Sheer Tint: It features a "Tone Up Pearl" brightening agent that subtly color-corrects dullness, gloss, and shininess with a gentle reddish tint. The subtle Pure Red hue blends seamlessly with your natural lip color to give your entire face a healthy, more vibrant, and youthful appearance.

Rich Beauty Serum Ingredients: The core formula is packed with a nourishing beauty serum blend, including Vitamin E derivatives, Jojoba Seed Oil, and Olive Fruit Oil. These ingredients deeply moisturize and improve the appearance of your lips, ensuring a soft, supple, and plump texture.

Essential Sun Protection: The lip balm provides SPF 20 PA++ sun protection, effectively shielding the delicate lip skin from UV damage. This vital protection helps prevent sun-induced roughness and discoloration, ensuring long-term lip health.

Versatile and Buildable Color: You can customize your look by applying the balm lightly for a subtle, natural MLBB effect or by layering it two to three times for a deeper, more florid red color. The lightweight, balmy texture melts easily onto the lips, giving a comfortable, dewy finish.