Ships from California
Description
Ingredients
Product Details
What it is:
Introducing Violet Brightening Shampoo, the ultimate weapon in the fight against brassy tones!
What it does:
This bottle is packed with powerful ingredients that work together to keep your blonde locks looking bright and beautiful.
What else you need to know:
- Sulfate, paraben and sodium chloride-free
- Violet pigments counteract brassiness & undesirable yellow tones
- Designed to help strengthen hair, reduce breakage & fight frizz
- SeaExtend® formula seals color in –an intensive blend of sea botanicals that helps to seal the cuticle and lock in color molecules to maintain longer toning results.
- Brighten and illuminate blonde, lightened and highlighted hair
- Strengthen hair, reduce breakage & fight frizz
- Provides thermal protection.
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
Frequently Asked Questions
Violet pigment in this shampoo works by neutralizing unwanted yellow and brassy tones in blonde, silver, and gray hair. The violet molecules deposit onto the hair shaft, creating a cooler, brighter appearance while gently cleansing. This is especially helpful for maintaining color-treated blonde hair between salon visits.
Yes, Aquage Violet Brightening Shampoo is specifically formulated for color-treated hair. It's sulfate-free, which helps preserve hair color and prevent fading. However, since it contains violet pigment, we recommend doing a strand test first if your hair is very light or porous to ensure the tone matches your desired result.
Aquage Violet Brightening Shampoo is generally well-tolerated, but since it's a clarifying formula with active brightening pigments, those with very sensitive scalps should patch test first. If you experience irritation, discontinue use and consult a dermatologist. For sensitive scalps, use 2-3 times weekly rather than daily.