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Description
Ingredients
Product Details
What it is:
Revitalize your hair to a brighter, cooler blonde. FAB.ME blonde fortifying purple shampoo features purple micro pigments that work to neutralize yellow and brassy undertones and maintain cool tones. More than a toning shampoo, this formula is packed with hydrating & plumping ingredients that gently cleanse while nourishing strands, for hair that’s brighter, stronger, and shinier from the inside out. Perfect for blonde, white & grey hair tones, whether natural or enhanced.
What it does:
- Gently cleanses the hair while visibly neutralizing yellow or brassy tones.
- Nourishing ingredients work to strengthen the hair & reduce breakage.
- Made with vegan Hyaluronic Acid to lock in moisture, plump the hair, and reduce frizz.
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
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Frequently Asked Questions
Design.Me Fab.Me Blonde Fortifying Purple Shampoo neutralizes unwanted yellow and brassy tones in blonde, highlighted, or lightened hair. The purple pigments work on the color wheel to counteract warmth, leaving your blonde looking cooler-toned and more vibrant. It also fortifies and strengthens hair while cleansing.
Yes, Design.Me Fab.Me Blonde Fortifying Purple Shampoo is specifically formulated for color-treated blonde hair. It's designed to be gentle while effectively neutralizing brassiness. However, we recommend doing a patch test first if you have extremely sensitive scalp, and always follow the recommended usage instructions to avoid over-toning.
Frequency depends on your hair's brassiness level and water quality. Most users see best results using Design.Me Fab.Me Blonde Fortifying Purple Shampoo 1-3 times per week, alternating with regular shampoo. If your blonde is very brassy, start with 2-3 times weekly; if it's already cool-toned, use it once weekly to maintain the shade.








