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Description
Ingredients
Product Details
What it is:
Celebrate your uniqueness with a daring new hair color! RUSK Deepshine Intense Direct color provides a ridiculously vibrant hair color result and is available in many shades, like merlot, red, and blue. You can also use the “clear” shade for more color possibilities.
What it does:
This is a semi-permanent dye that deposits color molecules on top of the hair shaft. No developer required! The colors show up well on pre-lightened hair, but you can apply them to virgin hair for a subtle color change.
What else you need to know:
This hair dye was formulated without ammonia, which means that the dye will not forcefully penetrate your hair’s cuticle. Also, through the reparative effects of Advanced Marine Therapy, you can rest assured that your hair will be healthy and strong after processing.
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
Product Recommendations
Frequently Asked Questions
Rusk Deepshine Intense Direct Color is formulated to work on most hair types, particularly unbleached or pre-lightened hair for optimal color payoff. For fine, damaged, or previously color-treated hair, we recommend doing a strand test first. If you have scalp sensitivity or allergies, perform a patch test 24-48 hours before application. Always follow the included instructions and consider consulting a professional stylist for personalized advice.
Rusk Deepshine Intense Direct Color contains professional-grade colorants and conditioning agents designed to deliver vibrant, long-lasting color while maintaining shine. The formula is sulfate-free and includes ingredients that help protect hair during the coloring process. For a complete ingredient list, refer to the product packaging or contact our customer service team for detailed transparency information.
Rusk Deepshine Intense Direct Color typically lasts 4-6 weeks depending on hair porosity, maintenance routine, and washing frequency. Direct dyes fade gradually with each wash. To extend color vibrancy, use color-safe shampoo and conditioner, minimize heat styling, and limit sun exposure. The 3.4 oz size is ideal for touch-ups or full application on shoulder-length to medium-length hair.







