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Description
Ingredients
Product Details
*Packaging may appear different due to brand manufacturer update.
What it is:
Color Touch is a low commitment, ammonia free*, multi-dimensional demi-permanent hair color for clients who like to change their tone more often.
What it does:
- Low maintenance, virtually invisible root re-growth
- Vibrant demi-permanent hair color
- Lasts up to 24 shampoos
- High shine for stunning high fashion results
- Up to 70% gray coverage with Color Touch Plus
What else you need to know:
Always mix COLOR TOUCH with COLOR TOUCH Emulsion 1.9% or 4%. Mix at a ratio of 1:2, e.g. 30 g Cream + 60 g Emulsion.
- Deep Browns:4/71,4/77,5/71,5/73,5/75,6/7,6/71,6/73,6/75,6/77,7/7,7/71,7/73,7/75,8/71,8/73,9/73,9/75,10/73.
- Pure Naturals: 10/0,10/01,10/03,2/0,3/0,4/0,5/0,5/03,6/0,7/0,7/03,8/0,8/03,9/0,9/01,9/03.
- Rich Naturals: 10/1,10/3,10/81,5/1,5/3,5/97,6/3,6/35,7/1,7/3,7/89,7/97,8/3,8/81,9/16,9/3,9/97,7/86,9/86,9/96,8/35.
- Vibrant Reds: 10/6,3/68,4/57,4/6,44/65,5/4,5/5,5/66,6/4,6/45,6/47,66/45,7/4,7/43,77/45,8/43,8/41,10/34.
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
Product Recommendations
Frequently Asked Questions
Wella Color Touch is a demi-permanent formula designed to be gentler than permanent color. However, if you have a sensitive scalp, we recommend performing a patch test 48 hours before application. The formula contains conditioning agents, but everyone's skin chemistry differs. If you experience irritation, discontinue use and consult a dermatologist.
Wella Color Touch is a demi-permanent color that gradually fades with each wash, typically lasting 24 shampoos or about 4-6 weeks depending on hair porosity and maintenance. Unlike permanent color, it doesn't contain ammonia and gradually deposits color into the hair shaft without lifting the natural pigment, making it ideal for subtle shade adjustments or conditioning between permanent color applications.
Wella Color Touch contains a blend of conditioning agents including panthenol and hydrolyzed keratin, along with small-molecule color pigments that gently coat the hair. The formula is ammonia-free and peroxide-free when used as directed with the appropriate developer. For a complete ingredient list, refer to the product packaging or contact Wella's customer service for specific batch information.