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Description
Ingredients
Product Details
What it is:
What if you could get that just-out-of-the-shower shine and smoothness for your curly and wavy styles – without having to use a ton of product or spend a lot of time heat styling? That’s what
What it does:
It’s a 10 Miracle Coily Hydrating Shampoo makes possible with each and every wash. Our deeply moisturizing formula reaches deep into delicate strands to help strengthen and seal, so hair looks polished and perfect. Well-defined curls, fewer frizzies, less breakage, better defense against humidity, and extra softness are yours with every use.
What else you need to know:
Even better, our Hydrating Shampoo’s rich lather removes buildup to leave hair bouncy without drying it out. Used regularly, hair actually becomes more manageable and lustrous on its own and responds better to any styling choice you make.
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
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Frequently Asked Questions
Yes, It's A 10 Coily Miracle Hydrating Shampoo is formulated to be gentle on color-treated hair. The sulfate-free formula helps preserve color vibrancy while cleansing and hydrating curls without stripping natural oils that protect both curl pattern and color.
It's A 10 Coily Miracle Hydrating Shampoo contains a blend of moisturizing ingredients including hydrating polymers, proteins, and botanical extracts designed specifically for coily and curly hair types. The formula is sulfate-free and paraben-free, focusing on gentle cleansing that maintains curl definition and moisture balance.
For coily hair, we recommend shampooing 1-2 times per week, or as needed based on your curl pattern and scalp condition. Many curly-haired customers find this frequency maintains hydration and curl definition better than daily washing. Adjust based on your individual hair needs and lifestyle.








