What it is:
Lash lifts are trending hard but they're crazy expensive and cause breakage - ew! Luckily you've got NYX Professional Makeup On The Rise Volume Liftscara. This first-of-its-kind lash lifting volume mascara features an innovative brush design that's part hourglass, part rounded, coating each lash in its matte black formula for max lash lengthening! The result is a lifted, far-reaching curling effect that makes your eyes look bigger! Get a sky high lash lift in just a few strokes with On The Rise Volume Liftscara. Case in point: in a clinical study, 95% of participants saw instant volume and 94% saw instant lift.