What it is:
Despite their seemingly endless variety, today's mascaras generally fall into one of four main forms: water proof, defining, lengthening and curling. While combo products also exist, most mascara brands strive to deliver at least one of these benefits.
What it does:
This allows them to be easy to remove but it will not smudge, smear or flake. Another ingredient to look for is one with a lanolin base. Lanolin creates conditioning mascara that helps eyelashes to grow and retain long lashes.
What else you need to know:
To experience a natural looking and defining mascara try Pure Illumination's mascara with a light and mirror on the side for easy application and touch ups no matter where you are.