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Description
Ingredients
Product Details
Simply Smooth Xtend Keratin Toning Shampoo - For All Shades of Blonde and Gray Hair
Contains Keratin and a hint of color pigment. Simply Smooth Xtend Shampoo has been formulated to shampoo out yellow and brassy tones from blonde or white hair. This shampoo will brighten highlighted hair and leave hair shiny. This product is sulfate and sodium chloride free.
Use: Wet hair and apply a quarter size amount of Xtend Keratin Toning Shampoo into hair. Rinse, repeat if necessary. Distribute throughout the hair and later. Follow with Replenishing Conditioner and styling products.
Product Options Available are as follows:
5*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
Product Recommendations
Frequently Asked Questions
Simply Smooth Xtend Keratin Toning Shampoo combines keratin-infused formula with purple and violet toning pigments specifically designed for blonde and gray hair. The keratin helps strengthen and smooth the hair shaft while the toning agents neutralize unwanted brassy and yellow undertones, keeping your color vibrant between salon visits.
Yes, this shampoo is formulated to be gentle on color-treated blonde and gray hair. The keratin-enriched formula helps protect and maintain your color while the toning agents work to enhance blonde tones without stripping or damaging treated hair. We recommend using it with a color-safe conditioner for best results.
The shampoo features keratin as its primary conditioning agent, along with violet and purple toning pigments to neutralize brassiness in blonde and gray hair. The formula is designed to cleanse gently while delivering nourishment. For a complete ingredient list, please refer to the product label or contact our customer service team.








