What is this product?
Via Crystal Ion Paddle Cushion Brush is the perfect brush for long hair and up-dos. A great oval brush that looks fantastic in any setting. This brush compares in quality to brushes that sell for as much as $100; These are the original Ion generating brushes. They incorporate tourmaline resins in the bristling which causes the brush to generate negative ions when it is brushes through the hair. The ions atomize the water droplets making them small enough to penetrate and condition the hair. The ions also help to restore the damaged cuticle of the hair so it can retain the moisture, making your hair healthier every time you brush!