What is this product?
Via Crystal Ion Thermal Vent Hair Brush contains mega-vents to allow faster dying time when blow drying. Ionized bristles allow for smooth healthy hair. The unique, heat-resistant bristles on this vent brush lifts, controls, and makes hair smoother and shinier. Stay put ball tips help prevent breakage and split ends. Bristles retain shape and memory for better pick-up, styling ease and durability. No-Snag Ergonomically-Designed grip provides comfort, decreases stress and will not snag hair.
VIA has created the new ion brush range by adding semi-precious natural crystals to the brush resins. When brushed over hair ions are released. These electrically charged particles bathe your hair in restorative energy.
This restorative energy adds a multitude of benefits hair looks fuller and smoother, improves lustre, adds volume, reduces brittleness, minimizes split ends, controls fly-away hair removes odour. These benefits are increased when used with the heat of a blow dryer.