Ships from California
Description
Ingredients
Product Details
What it is:
A restoring shampoo with caviar bond-enforcing technology.
What it does:
- Reduces breakage
- Gently cleanses and strengthens damaged hair
- Rebuilds and protects damaged hair
*Ingredients may vary slightly due to formula updates by brands. Please consult packaging for most accurate list of ingredients
Product Recommendations
Frequently Asked Questions
This shampoo features caviar extract, a rich source of amino acids and proteins that help strengthen hair structure. It also contains Alterna's proprietary bond-repair complex designed to mend broken protein chains in damaged hair. The formula includes nourishing oils and antioxidants that work together to restore elasticity and shine without harsh sulfates.
Yes, this shampoo is specifically formulated to be safe and beneficial for color-treated hair. The gentle, sulfate-free formula helps preserve color vibrancy while repairing structural damage. The bond-repair technology works to strengthen hair from within, reducing breakage that's common in color-treated strands.
Absolutely. This shampoo is ideal for chemically processed hair, including bleached, relaxed, or chemically straightened hair. The restructuring bond-repair complex targets the protein damage caused by chemical treatments, helping to restore integrity and reduce brittleness. For severely damaged hair, pairing it with the matching conditioner enhances results.